Why am I Interning at Salem Global Website Marketing Firm?

In random order- the reasons why I am interning at Salem Global:

1) Raphi is a REALLY nice guy.  It's also refreshing to be around someone so innovative and entrepreneurial.  And another thing, he is very honest. 

2) In this transitional period of finding my next project (job/career-wise) -it's a good way to keep busy.

3) Learning some interesting new skills that I never had before.  Computer technical HTML programming as well as online marketing strategies are examples of new information.  I enjoy the level of healthy intellectual stimulation I am receiving from it -and just as some people enjoy taking a photography class or knitting class- it's as if I am taking a summer online marketing-computers class.  I am really learning loads by the day and enjoying it- purely for the sake of knowledge.

4) In reference to reason #3- yes, there are added benefits to just "knowing" the information.

       Possible ways to utilize the knowledge.
                a) I can start my own SEO or online marketing/social media consulting firm.  I can establish my own client-base and work on marketing small businesses online.
                b) Even if I do not start an online marketing company - I can use the site optimization and website marketing tools for any online business or website I may ever build.

            

Interning at Salem Global, SEO, HTML

Began an internship yesterday at Salem Global - a NYC based Online Marketing Firm.  I thought it would be worth my while to learn some more of the basics of online marketing firsthand. 

He manages a few online accounts- their website marketing and social media - including: facebook, LinkedIn, Twitter etc.  He also specializes in SEO- Search Engine Optimization of websites showing up in searches in Google, Bing and Yahoo. 

SEO is maintained on a regular basis for each company. They do this by checking analytics and keyword searches- using google analytics and a program called WebCEO- which shows you how high the rankings are of that site and the changes over the days. (Looks kind of like the stock market stats.)

On my first day - yesterday, I already learnt some basic HTML and created a mini-HTML document using the skills I learnt through an online tutorial.  It's actually kind of fun!!!  You see a bunch of code and plug it in according to the directions- then you see the results show up in a real readable form! The cool thing is - it just looks and sounds much harder than it really is- trust me.  You just need some time and patience, but it is very understandable.

I will not be creating websites with this info, but the knowledge is important to make necessary tweaks and edit to website HTML in order to optimize the sites with appropriate data (or meta-data).  The stuff hidden in the code can really increase the rankings of a site- a VERY big trick to the trade of optimizing sites.

Stay tuned for more...