(This is a sub-post because it looks more professional.) Blogging, Marketing, SEO, SEM, PPC

Tales of a New-to-New-Media Blogger



Sunday, November 14, 2010

Sunday - Still Blogging (While Learning HOW to Blog!) Marketing, SEO

Had a busy weekend, Thank G-d, but still would like to keep this learning flowing ...
Going to try to keep moving, but without a frenzied rush - and just let the learning seep in gradually. (aka "Ramp-up theory")
Some of Friday's goals were accomplished.
1) Signed up for "commission junction."  Still did not continue to investigate.
2) Yesterday, (Saturday night ... yes!) signed up to be a writer for other people's blogs ... it needs to be approved - but I was just signing up to see what they required - and to be honest, did not put in too much effort because I am just doing it purely for the learning experience right now.
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That said, I would like to learn how to market a blog and let people know it's out there.

Here is some info on "blog marketing":
There is on-blog marketing and off-blog.
On-blog marketing= how to make your blog attractive within itself.
Off-blog marketing= through social media tools - like facebook - networking to publicize it. 
It's called "Going viral" (yikes!!).

There are many many ways to do both- but I am only going to break it down into what I found most straightforward and easiest to start with for now. I will, of course, develop the other ideas - but don't want to be ahead of myself so I won't even list them.

On-blog marketing techniques:
1)  SEO is the #1 way it seems...
SEO is one of the major part of marketing your blog. 
For Example:
- Use Keywords which are searched by visitors on the blog post Titles.
- Have subheadings in your post.
- Highlight the important points in your article.
- Use multimedia content like images, videos.
- Link to your own relevant articles.

2)  Keep it dynamic - interactive. Asking questions, Polling, encouraging comments, conducting blog contests are few ideas which makes your blog active always. See here for blog contest ideas.

Off-blog marketing techniques:

1) Twitter/Facebook etc.
2) Article Marketing – Write articles and submit them to article sharing sites like ezinearticles, articlebase etc. Use Hubpages, Squidoo and link back to your blog from your hub/lens. Learn article marketing tips.
         Blog Commenting – Write comments on other blogs in your topic which encourages to find new people and also you will get some traffic, exposure. This blog is dofollow !
          Using Forum – Use forums to discuss with similar people and it helps to show that you are master in your topic. Help other forum users. Add your blog link to signature too. Learn forum marketing tips.
          Bookmarking Sites – Use bookmarking sites like Digg, Mixx, Stumble etc. to spread your articles. Encourage your network to promote your shared articles too. It drives lot of quick traffic.

Today I :
1) Commented on another popular blogger's guestbook - and hope to continue doing that and building my on-line presence.
2) Added a poll feature (gadget) to my blog- to make it interactive.


Tomorrow I will hopefully:
1) Put some fun stuff on my blog - like youtube videos ... maybe on SEO and on marketing a blog.
2) Read google stuff on SEO - http://www.google.com/support/webmasters/bin/answer.py?answer=70897
3) Put widgets on my blog - I think those are the little icons for other websites like LinkedIn, FB etc... or a function like a clock, the weather...
4) Comment on a few sites leaving my blog address.

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